
Berries,
I've been so overwhelmed that I can't believe I forgot to film a try-on video.
It's finally up! Watch it here on Instagram. Here, I explain everything that went into perfecting the fit of the Perfect Baby Cami.
It all starts with the perfect crop.
Tiny Waist:
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If the crop is too short or too long, we end up looking square or rectangle. NO ONE WANTS THIS.
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The Perfect Baby Cami is designed to effortlessly crop at the smallest point of your waist--to accentuate your femme silhouette and sculpt an hourglass look.
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The "smallest point of your waist" will vary a couple inches for everyone, so that's why you can adjust the length with the built-in adjustable straps.
Toned Arms:
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The straps are positioned closer together than typical tank tops.
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This creates skinnier-looking arms. If straps are too wide-set, the straps emphasize the back of your arms and creates the illusion of a very wide back, which is never flattering.
Perky Boobs:
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I experimented with multiple iterations and spacings of the slogan.
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The exact positioning of the letters--down to the millimeter--is intentional.
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Paired with a sloped scoop neckline, the slogan is designed to be the top's centerpiece while simultaneously flattering your chest
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1cm off, and it looks strange. I actually lost $$$ on a bulk order because the manufacturer had the spacing 1cm off, and I paid to redo it. I need everything to be perfect for you guys.
Built with 95% cotton, 5% elastane: like slipping into an ultra-sculpted cloud. Posting a separate video to break down the buttery-smooth cotton jersey fabric (and why customers are so obsessed with it).
Watch our IG try-on reel to see for yourself👀 and bag your size before we run out.